Keeping it Cohesive: How to Nail Branding Across Channels
Watch the Exclusive Panel Discussion from eCom Insights ‘25
In today’s multi-channel e-commerce landscape, keeping your brand identity consistent across marketplaces, social platforms, and direct-to-consumer channels is more challenging than ever. In this expert-led panel, branding and marketplace specialists from Anne Summers, Optimizon, and GreyScout reveal how to build a seamless brand experience that drives trust and sales—wherever your customers shop.
Key Takeaways:
✅ Maintaining Brand Identity Across Different Marketplaces – Learn how to flex your brand voice without losing its core message.
✅ The Role of Technology in Brand Protection – See how automation helps brands prevent unauthorised sellers and maintain control.
✅ Balancing Storytelling & Conversion – Discover how to craft listings that not only sell but also reinforce your brand’s positioning.
💡 Featuring insights from Leanne Oddy (Anne Summers), Kris Sanders (Optimizon), and John Killian (GreyScout), moderated by Sarah Znideric (Linnworks).
🎯 If you’re scaling across Amazon, TikTok Shop, eBay, or beyond, this session will help you protect and strengthen your brand in every channel.
Sign up now to watch the full panel!
