Learn how to monitor your Amazon Brand Health and keep the A10 algorithm happy. Keep on top of these Amazon broad metrics to achieve success.

Amazon may be the largest online marketplace on the planet, but some multi-million pound brands and businesses are still hesitant about leveraging the platform.

How to scale brand sales on Amazon. Seven tips for growing your brand on Amazon in 2022. Learn how to scale your Amazon business.

In 2020, the UK baby care market was worth an estimated £19.89 billion thanks to parents

Amazon Brand Story is a new section on product listings that provides additional branding possibilities for vendors and sellers. The feature offers new and improved ways to tell a brand story.

These are the big Amazon Dates 2022. Savvy sellers will be preparing campaigns well in advance to achieve higher sales throughout the year. 

Amazon Vendor vs Seller: Optimizon CEO James Pitts-Drake sets out the Pros & Cons of selling on both 1P and 3P terms on Amazon, which is the most suitable for your business or brand, and how to become an Amazon Vendor.

Your listing performance could be negatively impacted by an the inadvertent inclusion of a keyword, language or other terms banned by Amazon. Check the Amazon Banned Keyword List regularly to ensure you haven’t fallen foul of recent changes and keyword inclusions.

Amazon Business offers the same smooth service as its consumer arm. It’s the fastest growing B2B marketplace on the planet. Find out how to sell on Amazon Business.

Amazon Insights 2022 Report packed with optimisation tips, insights and expert opinion for Amazon sellers in 2022.

Fulfilment by Amazon (FBA). This Amazon service is straightforward – you sell, Amazon packs and ships. You can even arrange for your suppliers to send directly to Amazon warehouses.

For some, it comes around too quickly and for others not quickly enough but whether you’re

Your ROI is important, and it’s more than just the difference between the price you paid for an item and what you sell it for on Amazon. You need to factor in all of the Amazon fees to obtain the true Amazon ROI.

Optimizon’s Head of Business Strategy & Creative, Mel Henson, has been invited to appear in Facebook/Meta

How much should you spend on Amazon PPC? Find out our rule of thumb for PPC investment, and which ads you should target.